San Francisco SBDC

HIPPIE CHAI

“The SBDC gave me the support I needed to pursue my dream of owning my own business. Trying to navigate this journey alone would have been exceedingly challenging. I am grateful for their invaluable support, and seeking their guidance has proven to be a wise decision.”

All Client Stories

Hippie Chai offers a delightful selection of instant Chai that is both authentic and conveniently packaged for on-the-go enjoyment. Its travel-friendly packaging makes it perfect for camping trips, travel adventures, office breaks, or whenever you crave a quick and satisfying cup.

The owner, Janki Shah, had worked several years in the Tech industry, but her interest in the work she was doing waned and she decided to go off on her own and do something she was passionate about. She went from Tech to Tea – an idea that sparked her interest was creating a new brand of vegan Chai tea. Healthy, plant-based chai was hard to come by, lacking the authentic flavors and ethical sourcing she craved. That’s when the idea blossomed: brewing her vegan chai revolution. No longer just a personal indulgence, her chai became a bridge to connect with fellow vegans seeking a healthier, more mindful indulgence.

Janki, brimming with entrepreneurial spirit but lacking a roadmap, was determined to launch her business. A well-crafted business plan felt like the missing piece, but the process seemed daunting. Enter the SBDC, Janki found a supportive advisor that walked her through every step, from market research to financial projections. With newfound confidence and a clear vision, Janki’s business plan became a launchpad, propelling her towards a bright future.

Before diving into the numbers, Janki relied on intuition for pricing her products. However, the financial spreadsheets within her business plan offered a transformative experience. By meticulously analyzing production costs, she gained a crystal-clear understanding of her expenses. This newfound clarity empowered her to confidently launch her product with the right pricing structure, ensuring the long-term sustainability of her business while remaining competitive in the market. You can find Hippe Chai and talk to Janki at the San Francisco Civic Center Farmer’s Market.

“The SBDC gave me the support I needed to pursue my dream of owning my own business. Trying to navigate this journey alone would have been exceedingly challenging. I am grateful for their invaluable support, and seeking their guidance has proven to be a wise decision.”

jANKI SHAH, founder OF HIPPIE CHAI