Skip to content
Norcal SBDC Norcal SBDC
Norcal SBDC
Northern California Region
  • Services

    Your Business, Transformed

    • Confidential Advising
    • Recorded Webinars
    • Helpful Resources
    • Food & Hospitality
    • Tech Advising
    • Gov’t Contracting
    • All Services
    Get Funded

    SBDC’s Finance Center is where small businesses go to get big money.

    • Get Funded
  • About Us

    Helping Entrepreneurs Realize Success

    • News & Updates
    • About SBDC
    • Our Region
    • Client Stories
    • SBDC Partners
    • Newsletter

    Norcal SBDC has 16 advising centers conveniently located throughout
    Northern California

    • Find Your SBDC
  • Stories
  • Trainings
  • Sign Up for SBDC Advising
Event

Digital Marketing Series Part 1: Laying the Digital Marketing Foundation & Crafting Your Buyer Persona

Apr 24 10:00 am — 11:30 am

Share

  • Facebook
  • Twitter
  • LinkedIn
See All Events

Event Details

Join our transformative three-part webinar series tailored for emerging entrepreneurs and small businesses keen on mastering digital marketing. Designed to guide you from the basics to advanced strategies, this series covers everything from creating your buyer persona to optimizing your presence across key digital channels like SEO, paid advertising, and social media. Whether your aim is to drive sales, boost traffic, or enhance brand awareness, gain actionable insights and practical skills to leverage digital marketing for your business success. Start your journey to digital marketing mastery and unlock your business’s full potential.

The information provided in this webinar and any supplementary materials provided to registrants are intended for educational and informational purposes only and does not constitute professional financial or legal advice. No registrant should act or fail to act on the basis of any material contained in this webinar without obtaining proper financial, legal or other professional advice specific to their situation. The Northern CaliforniaSmall Business Development Center, and its host, the HSU Sponsored Programs Foundation, specifically disclaims any liability, loss or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the information presented in this webinar. By registering for this webinar you acknowledge and agree that you have read, understood, accept and agree to the above disclaimer and that under no circumstances shall the Northern California Small Business Development Center or it’s host, the HSU Sponsored Programs Foundation, be held liable for any claims, losses, or damages of any kind or nature arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information.

Register for Event

Continue Reading

Previous Entry Buy or Sell Your Business Next Entry Grant Readiness Series Part 1
Norcal SBDC
SBDCIntel™

Subscribe for updates, events and opportunities to network.

Our newsletter is your weekly dose of news, information, training, and inspiration to help you start or grow your small business.

  • This field is for validation purposes and should be left unchanged.
Norcal SBDC

Hosted by:

Questions? Call us.

Lead Center Office

(833) ASK-SBDC

Mon — Fri, 9 AM – 5 PM

Regional Offices:

  • Butte College SBDC
  • East Bay SBDC
  • Finance Center
  • Lake County SBDC
  • Marin SBDC
  • Mendocino SBDC
  • NorCal VBOC
  • North Coast SBDC
  • Sacramento Valley SBDC
  • San Francisco SBDC
  • San Joaquin SBDC
  • San Mateo SBDC
  • Santa Cruz SBDC
  • Shasta-Cascade SBDC
  • Sierra SBDC
  • Silicon Valley SBDC
  • Solano Napa SBDC
  • Sonoma SBDC
  • Tech Futures Group
  • Find Your SBDC

Stay Connected

  • Facebook
  • LinkedIn
  • Instagram
  • YouTube
Review us on Google

The SBDC program focuses on advising small business clients located in the Norcal SBDC network coverage area. Funded in part through a grant with the Governor’s Office of Business and Economic Development. Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions, or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or Cal Poly Humboldt Sponsored Programs Foundation.

Powered by U.S. Small Business Association
California Governor's Office of Business and Economic Development
America's SBDC Accredited Member

Copyright 2026 NorCal SBDC. All Rights Reserved.

  • Privacy
  • Careers
  • Disclosures
  • Sign Up for SBDC Advising
Norcal SBDC
Northern California Region
(833) ASK-SBDC
  • Services

    Your Business, Transformed

    • Confidential Advising
    • Recorded Webinars
    • Helpful Resources
    • Food & Hospitality
    • Tech Advising
    • Gov’t Contracting
    • All Services
    Get Funded

    SBDC’s Finance Center is where small businesses go to get big money.

    • Get Funded
  • About Us

    Helping Entrepreneurs Realize Success

    • News & Updates
    • About SBDC
    • Our Region
    • Client Stories
    • SBDC Partners
    • Newsletter

    Norcal SBDC has 16 advising centers conveniently located throughout
    Northern California

    • Find Your SBDC
  • Stories
  • Trainings

    SBDCIntel™

    Subscribe for updates, events, and opportunities to network.

    We will never send you spam, it’s a promise

    • This field is for validation purposes and should be left unchanged.
    star

    Federal Funding Transparency

    Funding and Financial Disclosures

    The Northern California Small Business Development Centers (Norcal SBDC) is a business advisory service of the Cal Poly Humboldt’s Sponsored Programs Foundation and is funded in part through a cooperative agreement with the U.S Small Business Administration.

    SBDC services are provided in a nondiscriminatory way to all legal residents and citizens in the United States.

    The program is supported by federal taxpayer funds. By registering for services or training, clients certify that they are legally eligible to receive services funded by U.S. taxpayer dollars, in accordance with applicable federal laws and Executive Order 14218 “Ending Taxpayer Subsidization of Open Borders (February 19, 2025).”

    As a nonprofit organization funded in part through government grants and partnerships, we are committed to openly sharing the details of our financial structure. Below, you’ll find a breakdown of our funding sources and how these resources help us serve the small business community.

    Our Funding Partners

    Funded in part through a cooperative agreement with the U.S. Small Business Administration and grants from the California Office of the Small Business Advocate. All opinions, conclusions, or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or the California Office of the Small Business Advocate.

    Powered by SBA — U.S. Small Business Administration California Office of the Small Business Advocate

    Federal Funding Disclosures

    Norcal SBDC — In accordance with Section 632 of Public Law 117-328

    Small Business Development Center Program

    • Federal Share: 50% – $4,888,054.00
    • Non-Federal Share: 50% – $4,888,054.00
    • Total Program Cost: $9,776,108

    SSBCI Technical Assistance Program

    • Federal Share: 100% – $760,800
    • Non-Federal Share: 0% – $0
    • Total Program Cost: $760,800

    Federal and State Technology (FAST) Partnership Program

    • Federal Share: 50% – $200,000
    • Non-Federal Share: 50% – $200,000
    • Total Program Cost: $400,000

    SBA PRIME

    • Federal Share: 100% – $300,000
    • Non-Federal Share: 0% – $150,000
    • Total Program Cost: $450,000