Santa Cruz SBDC

Legends of Rec

“The SBDC has been incredibly instrumental in moving our business forward. Among many things, we are the most grateful for the successful strategic planning for our beta test, preparing for our online launch, and implementing systems to help target the right customers.” – Hollie and Jared Loson

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Ben Lomond couple Hollie and Jared Loson have launched a successful basketball scorekeeping app. After experience in hackathons, and the idea for a fantasy sports league, the duo shifted their focus to the scorekeeping resource for recreational basketball leagues.

Hollie has been working closely with SBDC advisors in general business consulting, marketing, social media, and SEO. Their app has recently been implemented with Santa Cruz Parks & Recreation and Los Gatos Parks & Recreation basketball leagues with much success.