Your Business People. Real Results.
2025 Impact Report

Across 36 counties and 18 centers, we served 117,000+ entrepreneurs. This is what happens when expert advisors meet ambitious business owners.

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Measured Impact

Real Outcomes. No Multipliers.

In FY2025, Northern California small businesses accessed over half a billion dollars in capital, launched 712 new ventures, and created nearly 4,000 jobs—with guidance from SBDC advisors.

$0

In loans, grants, and equity investments accessed by NorCal SBDC clients in FY2025

Capital formation is our primary measure of economic impact

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New jobs created by SBDC-assisted businesses across Northern California

Each position represents a family supported, a community strengthened

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New business ventures launched with guidance from our advisor network

From first idea to first customer—we help make it real

The SBDC was crucial in helping me complete my business plan, establish operations, secure funding, and create a path for growth. Their guidance made it possible to turn my vision into reality.

Ashley M. · Chico Natural Foods · Chico, CA

$0

Increase in annual revenue reported by SBDC clients across 36 counties

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Hours of free, one-on-one consulting delivered by 300+ business advisors

Success Stories

Real Businesses. Real Results.

Behind every number is a business owner who trusted us with their future.

Lawson's Landing campground
$4.2M PACE Loan Secured

Challenge: A 95-year-old family campground needed to modernize infrastructure, navigate complex coastal permitting, and fund eco-friendly upgrades—all while preserving critical wetlands and maintaining affordable coastal access for all income levels.

Solution: Partnering with Marin SBDC, the family developed detailed business plans, navigated complex permitting requirements, and aligned their financials with lender and regulatory requirements.

Results: Secured a $4.2M PACE loan, retained 24 staff, installed solar power, boosted retail revenue to 45%, and gained permits for 20 new rental cottages—all while managing a 337-site campground that serves thousands annually.

“SBDC guidance was vital in aligning our financials with lender and regulatory requirements. They helped us preserve what my family has built for nearly a century.”
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Más Masa restaurant
75% Sales Growth

Challenge: Karina and Ana spent years searching for the ideal restaurant location, only to face major hurdles securing funding in time. A slow loan process and workforce shortages threatened to derail everything they’d worked toward.

Solution: With guidance from SBDC Advisor Richard Strezo, they evaluated location feasibility, crafted a compelling loan application detailing cash flow and funding use, and overcame lender hesitations through strategic support and consistent encouragement.

Results: Opened in 2022 with $273K in funding plus $100K owner investment. Achieved 75% sales growth, expanded to 17 employees, and built strong community partnerships with local farms and vendors.

“Richard helped us tell our story in a way that opened doors. We went from rejection letters to a thriving restaurant that represents everything we dreamed of.”
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Rory's Bakehouse
Kitchen to Storefront Full Transformation

Challenge: Furloughed in 2020, Rory Kandel began baking cookies at home without a clear business roadmap. She lacked knowledge of permits, licensing, and how to turn a pandemic side hustle into a viable company.

Solution: Paired with Solano-Napa SBDC advisor Anni Minuzzo, Rory received one-on-one guidance on food permitting, operations, and growth strategy. Through the 2024 Napa Success Accelerator, she developed her pitch deck and secured a $2,500 grant.

Results: Grew from home kitchen to a Napa storefront with its own commissary. Her frozen cookie dough is now stocked in local stores, and she’s helping other bakers launch their own ventures.

“The SBDC gave me the confidence and know-how to turn my pandemic baking into a real business. I went from my kitchen table to my own storefront.”
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Client Satisfaction
0%

Of clients would use our services again

7 points above the national average

“Our advisor helped us from the very beginning—getting started, managing cash flow, expanding to a new location. We couldn’t have done it alone.”

Hannah S.

Santa Cruz, CA

“My advisor connected us with a loan officer and helped us tell our story. That connection made all the difference.”

Brooke M.

Sacramento, CA

“He gave me confidence that the decisions we were making were the right ones. I don’t think we could have made it without his guidance.”

Matthew S.

San Francisco, CA

“My SBDC advisor is a true sage. With her guidance, I moved through challenges faster and got to market quicker than I ever imagined.”

Monica L.

San Rafael, CA

Our Network

Your Business People

Behind every success story is an advisor who believed in someone’s vision.

Our network of 300+ advisors across 18 centers brings decades of real-world experience to entrepreneurs at every stage—from first idea to first million.

We’re not just consultants. We’re your business people.

SBDC Office
18

Centers

36

Counties

300+

Advisors

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