Webinar | Email Marketing: Getting Started

Webinar | Email Marketing: Getting Started

Wednesday, December 2, 2020 2:00pm to 3:30pm

One of the most important online activities for most businesses is their email marketing strategy. Emails work hand-in-hand with your website to help you retain and 'train' your customers to engage with your business. In this course, we'll discuss the basics of email marketing, including:

  • How do I start an email program?
  • How do I get subscribers?
  • What makes a good email marketing campaign?
  • How do the email programs (MailChimp, ConstantContact, etc.) stack up?

Join Cathy Balach, Napa-Sonoma SBDC Strategic Marketing Advisor to start your email marketing strategy

Cathy Balach is a Bay Area business consultant with proven success in online strategy, online and traditional marketing communications, and business planning. She's a certified NxLevel instructor, teaching the 11-week NxLevel program for the SBDC. She's headed up three ventures of her own and has over a decade of experience helping business owners plan, start, and grow their businesses. Her expertise includes content development, graphic imagery, all things WordPress, and email marketing.

Napa-Sonoma SBDC
(707) 595-0060


As concerns continue about coronavirus (COVID-19), we’re here to help you navigate available resources, answer your business questions and be a trusted partner for your business
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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.