Target Marketing for Your IDEAL CLIENT

Target Marketing for Your IDEAL CLIENT

Monday, May 20, 2019 3:00pm to 4:30pm

Description: Create a profile of your ideal customer so you can design your marketing to specifically attract them to your business. If you were trying to attract mothers of infant children, your marketing effort would be designed quite differently than if you were trying to attract retired widows. Identify where to find them and Target your marketing to them. Who is your ideal customer? Imagine that you could hand pick 100 people that would become customers of yours. Chances are that you would want them to be similar to your very best current customers. Linda Bigler is a sought-after Speaker, Business and Executive Leadership Coach/Mentor in Sacramento, CA. In her 25-year sales career, Linda learned how to set SMART goals and implement action plans to achieve aggressive objectives. She has brought her high-energy and personality to her consulting practice and to her clients over the last 12 years. She acquired over 7000+ hours of coaching and continued education as a Certified Business coach with the #1 team in the world and has helped hundreds of clients in all industries in CA. Contact: Preet Ahluwalia C: 916-912-6934 E: preet@norcalsbdc.org

Preet Ahluwalia
916-912-6934
Placer Business Resource Center
1000 Sunset Blvd, Suite 105, Rockin CA 95765
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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.