Norcal SBDC Finance Center Presents: Marketing for your Small Business
Event Details
The Marketing webinar a brand new for 2022 and built on Steve Roth’s 40+ years in consumer and industrial marketing, brand development, market research, and reaching customers through all types of media from television and radio, to print, the web, and social media. The webinar focuses on understanding and identifying the businesses’ core users, its Heavy User Group, and then building a marketing strategy to talk with those people and build a relationship with them.
The program will feature a world-class panel including:
Rowan Brooks, Founder, and CEO, Lemonade, a digital media marketing company
Burt Teaff, Founder, and CEO, Anna’s Danish Cookies, a consumer products marketing company
Colby Smith, Founder, and CEO of CANVAS, a cooperative marketing company in the hospitality business and an SBDC advisor
This webinar is a must for anyone interested in learning about how to build a long-term competitive advantage versus the competition through Marketing.