Take Your Restaurant to the Next Level with Pittsburg EATS!

This 7-session program offers local Pittsburg restaurateurs free expert-led training, personalized consulting, and the opportunity to qualify for city grants ranging from $5,000 to $10,000.

Sept 12 — Oct 23 | 2 – 4 PM

Apply for Pittsburg EATS


Designed for
Pittsburg Restaurants

Your restaurant is more than just a business; it reflects your passion, dreams, and unique culinary vision. 

It’s where food creates memories and where dining becomes an experience.

We understand that in this competitive, ever-evolving industry, sustaining growth and profitability is not just about serving great food but about creating a great business

…and creating a great business takes experience, the right resources and, most importantly—the right team

—and that’s where we come in.

EATS is Pittsburg’s restaurant incubator, empowering local eateries to flourish in a competitive market, revitalize operations, and captivate modern diners.

Join us for personalized 1-on-1 consulting and seven weeks of dynamic training, from menu mastery to cutting-edge marketing strategies, unlocking your restaurant’s full potential.

In this cohort-style incubator, participants will:

  • Perfect their daily operation with experienced restaurateurs
  • Up their social media game to reach more customers
  • Increase the impact of their online marketing
  • Gain the tools in food costing to price their menu properly
  • Learn to read their financials for profitability
  • Embrace the role as a leader in the Hospitality Industry
  • Engage with their customers, new and long term, with insights and understanding of their needs 
  • Chart the course for their long-term image as a Legacy business

Pittsburg EATS Virtual Training Sessions

Through seven weeks of interactive training sessions, Eats provides a range of insights strategies and technical support to help Pittsburg restaurants innovate, grow, and prosper.

Successful completion of the program unlocks eligibility for city grants ranging from $5,000 to $10,000.

7 Course Menu:
EATS Interactive Training Sessions

1: From Survive to Thrive!

We’ll set the scene for the next 7 weeks, introduce you to our culinary gurus, and dish up a platter of operational, motivational and financial tips.

2: Daily Operations and Planning for Success.

You’ll learn why businesses with a plan are six times more successful than those without.

3: Small Business Finance 101.

We demystify financial management and explore the most essential topics from a restaurateur’s perspective.

4: Marketing for Success.

You’ll discover how to reach your customers with engaging posts and how to simplify the posting process with scheduling software.

5: The Food Cost Formula.

In this session, we serve up the secrets of understanding food costs and the art of proper menu pricing.

6: Hospitality.

Here we dive into the heart of our industry, “The friendly and generous reception and entertainment of guests, visitors, and strangers”.

7: How to Become a Legacy Business.

We’ll identify the traits of long-term, multi-decade, and multi-generational restaurants, helping your establishment become a timeless institution in the city.


The Fine Print

  1. The Pittsburg EATS program is a partnership between The City of Pittsburg and the NorCal SBDC.
  2. The program offers technical and financial assistance to Pittsburg restaurants.
  3. A grant ranging from $5,000 to $10,000 is available for qualifying expenses for each eligible restaurant.
  4. To be eligible for the grant, businesses must meet all eligibility criteria, outlined below:
  5. Participating restaurants must complete a series of 7 weekly training programs provided by NorCal SBDC.
  6. Participating restaurants must engage in one-on-one consulting sessions with NorCal SBDC Restaurant Program advisors.
  7. Restaurants must attend every session and meet with each week’s advisor to fulfill eligibility requirements for the grant award.
  8. Pittsburg EATS reserves the right to reject any business for any reason

Apply to Pittsburg EATS

Join us in this exclusive cohort program to take your restaurant business to the next level.

Apply for Pittsburg EATS